Berlingske

Berlingske Cover Close Up V02

Bringing one of
Europe’s oldest
newspapers into
the 21st century

We have been entrusted with the futures of some of Europe’s most distinguished newspapers, but Berlingske is a special case. It was founded by the Court of Denmark's royal book printer Ernst Henrich Berling in January 1749. When De Persgroep acquired Berlingske in a sale of the group’s regional titles it was clear that it needed special treatment.

Our task was to make Berlingske relevant to a modern audience in Copenhagen, Scandinavia’s most progressive city. But continuity and a sense of history are part of what makes this newspaper special, so it was important to strike the right balance between contemporary design, heritage, and a sense of place.

For the titlepiece, we painstakingly redrew the wordmark, and researched the development of the heraldic crest over its 270-year history before commissioning a new version. We also chose to emphasise the founding date and to re-introduce the reference to Ernst Henrich Berling alongside the web url, to emphasise that Berlingske is as proud of its past as it is ready for the future.


Creative director: Mark Porter.
Project art director: Anna Thurfjell.

Berlingske Full Cover V02
Crest
Berlingske P2 Spread V01
Berlingske P6 Spread V02
Berlingske Loomberg Left Page Cover V03
Berlingske 2x B Section Covers V01
Berlingske Cover and Spread V02